Secret 1: Your web site has to have content, content, content
Secret 2: Your web site has to load very quickly
Secret 3: Your web site has to look okay
Secret 4: Your web site information has to be ever-changing
Secret 5: Your web site has to be interactive
Secret 6: Your web site has to be search engine friendly
Secret 7: Easy to use
Secret 8: Market your web site
Secret 9: Measure
Secret 10: Avoid the unnecessary
