Text messaging is a communication tool and has a 99.9% open rate. Once a phone user gets an SMS or MMS, the first impulse is to check its contents. According to Tatango, the text messaging landscape has not changed in twenty years. Unfortunately, it’s not a priority for some businesses […]

Email marketing has been considered as one of the most important methods in building loyal customers. It’s also a vital way to promote your product or service to a broad range of people. While many ventures have reaped the benefits of this strategy, not all of those who tried succeeded. […]