Three crucial things exist for businesses to consider. These don’t include profit all the time. Instead, these involve attracting prospects to the enterprise, converting them to customers and using their consumption patterns to make them loyal to the brand. The challenge nowadays is widening the customer base especially now that […]

 “You cannot mandate productivity, you must provide the tools to let people become their best.” – Steve Jobs Staying productive at work is never an option. It is a must. It’s what keeps us doing tasks at our best by using our time wisely. It’s different from being busy, though […]

In June 2014, Facebook announced yet another update on its advertising platform, indicating its seriousness to make the platform the next best thing in the online marketing world. While we have yet to contemplate the announcement’s impact on guaranteed SEO as well as conversions, rankings and authority, among others, there are […]

The choice of mobile app development platform says so much about creating a flexible app that can also reduce operational costs in the long run. In a study conducted by IBM, more than 75% of the respondents put mobility as their topmost business strategy priority. Why not when mobile apps […]